Tools, Methods

Plan 8 uses a wide range of tools in order to achieve objectives.Firstly, the objectives are defined together with the client. This phase may be the product of a prior custom business research.Secondly, we draw a road map, milestones and establish measurement mechanisms.Thirdly, we evaluate results and sustainability.

Non extensive list of tools:

 

Research: Concept Building and Methodic Research carried involving industry opinion leaders and relevant personalities in the area of interest.

 

New Technologies: Plan8 creates competitive advantage using new technologies and methods fully integrated into the classic strategic approach. Expertise in technology has been successfully applied in areas of e-commerce, social media and digital strategy.

 

Events: Formats in fashion shows, trunk shows, events formats and co-branded events.

 

Industry Network: Designers, Creatives, Manufacturers, distribution, stores, marketing, P.R. and institutions worldwide.

 

Wholesale : Launch of collections and strategic distribution to network of 500 stores worldwide.

 

Retail Formats: Development and execution of innovative retail ventures. Temporary stores, corners, online stores and temporary projects.

 

Agency: Talent search, licensing, sponsorship, collaborations and co-branded projects.

 

Methods

Custom measurement system to guarantee:

• Regular milestones revisions.
• Sustainable costs.
• Easy follow up.